Education for Pro & Emerging Makeup Artists
Real-world training for artists who treat this like a profession: elevated long-wear makeup, sharper business decisions, and clients who respect your time and your rates.
If you’re done piecing it together from TikToks, freebies and “girlboss” PDFs, this is where we get specific, strategic and sustainable about your kit, your work and your income.
What You Can Learn With Me
I teach the parts of this industry that most people gloss over: the numbers, the psychology, the strategy and the execution.
These four themes sit behind every workshop, resource and mentoring offer I release. Start where you are, then build.
1. Business & Boundaries for MUAs
Pricing, packages, travel, timelines, terms and client comms that feel clear and grown-up. Less second-guessing, more getting paid properly.
2. Artistry That Performs
Long-wear, camera-safe makeup for real faces, real weather and real timelines. Technique, product choice and application that match your market and your rates.
3. Brand, Niche & Visibility
Define what you’re known for, who you’re speaking to and how to show up online without spending your entire life on socials or sounding like everyone else.
4. 1:1 Strategy Support
Focused sessions where we pull apart your offers, kit, messaging or client journey. Direct, practical feedback so decisions stop living on your to-do list.
“I help makeup artists cut the overwhelm and get clear on four things: your niche, your numbers, your positioning and your product. So your business stops running you, your socials stop owning your evenings, and you start building something profitable, recognisable and sustainable.”
Is This For You?
You’re in the right place if:
You’re a working or emerging makeup artist, or “hobbyist” who actually wants this to pay your bills, and some.
You know your pricing, policies and communication need tightening so your work, time and emotional labour are properly valued.
Your niche and message feel fuzzy - you want clarity on what you’re known for, who you serve, and how to say it in a way that feels like you.
You’re tired of shouting into social media with no plan. You want simple, efficient marketing that brings the right clients without eating your entire week.
You want refined, durable, camera-safe makeup that survives heat, tears, sweat and schedules - and aligns with your own aesthetic and ideal market.
You’re ready to build a business that isn’t trapped in “every weekend, every hour, in-person or nothing” - you’re curious about smarter offers, education, retail or product development, content or add-ons that give you breathing room.